Haboob haiku

17 Jun

Fighting haboob dust storms with Haikus

The department advises drivers who find themselves in the gritty thick of a dust storm to slow down and pull safely off the roadway as soon as possible.
Tait said the department came up with the idea for the novel safety campaign during a brainstorming session about how to use social media to reach out to drivers.
The concise Haiku form was the “perfect fit with Twitter, with it’s 140-character limit,” he said. The campaign which started Tuesday and runs through Friday has so far received over 100 entries.

The convergence of Haiku & Twitter: Everything is proceeding as I have foreseen.


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